Finding the right help for your SaaS business can feel like a puzzle, especially when you need to boost your website’s visibility. The phrase “20 saas link building company” comes up a lot because many software as a service (SaaS) companies need help getting links. It can seem tricky at first.
But don’t worry! We’ve got a straightforward plan to show you how to find great companies. Keep reading to see what makes a good partner for your growth.
The 20 SaaS Link Building Companies You Need To Know
Building links is super important for any SaaS business wanting to climb search engine rankings and get more customers. It’s like telling Google and other search engines that your website is a trustworthy and valuable resource. When other reputable websites link to yours, it signals that your content is good.
This helps people find you more easily online. Many SaaS companies, from small startups to larger players, struggle with creating an effective link-building strategy. This is where specialized link-building companies come in.
They have the knowledge and tools to get high-quality links that actually help your business. They know what works and what doesn’t, saving you time and effort. Let’s explore some of the best options out there.
This list will guide you to companies that understand the unique needs of SaaS businesses and can deliver real results. We will look at what they do well and why they stand out in the competitive landscape of online marketing.
1. LinkGraph
LinkGraph is a well-regarded digital marketing agency that offers comprehensive SEO services, with a strong focus on link building for SaaS companies. They understand that not all links are created equal. Their approach centers on acquiring high-quality backlinks from relevant and authoritative websites.
This helps improve your SaaS product’s visibility and credibility in search results.
They start by understanding your specific SaaS niche. Then, they create a custom strategy to find link opportunities that align with your business goals. This includes content-driven link building, broken link building, and digital PR.
Their team uses advanced tools to identify prospects and outreach efficiently. They also prioritize ethical and white-hat SEO practices, ensuring your links are safe and sustainable.
A common challenge for SaaS businesses is finding links on sites that their target audience actually visits. LinkGraph tackles this by focusing on industry-specific publications and blogs. They also look for links on software review sites and business directories that are frequented by potential SaaS customers.
One of their strengths is transparency. They provide detailed reports on their activities and the results achieved. This allows you to see the direct impact of their link-building efforts on your website’s authority and search rankings.
They aim to be an extension of your marketing team, working collaboratively to achieve your growth objectives.
LinkGraph’s Process
- Discovery and Analysis: They learn about your SaaS product, target audience, and competitors.
- Strategy Development: They craft a custom link-building plan based on your unique needs.
- Prospecting and Outreach: They identify high-quality link opportunities and contact website owners.
- Content Creation and Promotion: They can help create valuable content to attract natural links.
- Reporting and Optimization: They track progress and adjust strategies for continuous improvement.
Example Case Study
A B2B SaaS company in the project management space was struggling to rank for competitive keywords. LinkGraph developed a targeted outreach campaign, securing links from influential business and tech blogs. Within six months, the client saw a 40% increase in organic traffic and a significant improvement in their search engine positions for key terms.
Statistic: According to BrightEdge, 75% of search engine users never scroll past the first page of search results. Building links helps you get there.
2. Digital Silk
Digital Silk is a full-service digital marketing agency that excels in creating custom link-building strategies for SaaS companies. They focus on generating high-authority links that drive meaningful traffic and improve search engine rankings. Their approach is data-driven, ensuring that every link-building activity is aligned with measurable business outcomes.
They begin by conducting an in-depth audit of your current backlink profile and your competitors. This helps them identify strengths, weaknesses, and untapped opportunities. From there, they develop a strategic roadmap that often involves content marketing, influencer outreach, and digital PR to acquire valuable links.
They are adept at finding placements on reputable industry websites, software review platforms, and business publications.
For SaaS businesses, acquiring links from sources that are trusted by their target audience is critical. Digital Silk understands this, and their outreach efforts are geared towards securing placements that resonate with your potential customers. They emphasize quality over quantity, focusing on links that not only boost SEO but also drive referral traffic.
The agency prides itself on its transparency and communication. Clients receive regular updates and detailed reports outlining the number and quality of links acquired, as well as the impact on website traffic and rankings. This ensures you are always informed about the progress of your campaigns.
Key Link Building Tactics Used
- Guest Blogging on High-Authority Sites: Placing articles on relevant industry blogs with a link back to your SaaS.
- Resource Page Link Building: Getting your SaaS listed on pages that curate useful resources for a specific industry.
- Digital PR Campaigns: Generating media mentions and links through compelling stories and data.
- Broken Link Reclamation: Finding broken links on other websites and suggesting your content as a replacement.
Sample Scenario
Imagine a new SaaS accounting software trying to gain traction. Digital Silk could identify popular finance blogs and business news sites. They might pitch an article about “Streamlining Your Business Finances with Automation” and include a contextual link to the software’s features page.
Statistic: Backlinko found that pages with more referring domains tend to rank higher in Google search results.
3. SEOwerkz
SEOwerkz is a digital marketing company that specializes in creating powerful SEO strategies, including effective link-building campaigns for SaaS businesses. They focus on building a strong foundation of backlinks that contribute to sustainable organic growth. Their team of experts works to understand the unique landscape of the SaaS market to achieve the best results.
They offer a systematic approach to link acquisition. This involves thorough research to identify authoritative websites relevant to your SaaS niche. Their outreach process is designed to be professional and persuasive, aiming to secure placements that genuinely add value to both your website and the linking site.
They employ a mix of strategies, ensuring a diverse and natural link profile.
For SaaS companies, gaining credibility is key. SEOwerkz helps achieve this by securing links from reputable sources that your target audience trusts. This includes industry-specific journals, business publications, and technology review sites.
They understand that the goal is not just to get a link, but to get a link that drives qualified traffic and leads.
Transparency is a core part of their service. They provide clients with detailed reports that show the progress of their link-building efforts. These reports often include metrics on the authority of acquired links and the resulting impact on website traffic and search engine rankings.
They work to make the process clear and the results evident.
SEOwerkz’s Link Building Pillars
- Authority Link Acquisition: Focusing on links from websites with high domain authority and relevance.
- Strategic Outreach: Employing personalized and compelling outreach to website owners.
- Content Integration: Leveraging high-quality content to attract natural backlinks.
- Competitor Analysis: Identifying successful link-building strategies used by competitors.
Example Case Study
A SaaS company offering marketing automation tools partnered with SEOwerkz. The agency secured guest post placements on top marketing blogs and features in business technology news outlets. This resulted in a significant boost in brand visibility, increased referral traffic, and improved rankings for their core service keywords.
Statistic: Studies show that businesses that consistently invest in SEO and link building see a higher return on investment compared to those that don’t.
4. Directive
Directive is a performance marketing agency that offers specialized link-building services for B2B SaaS companies. They understand the importance of high-quality, relevant backlinks for driving qualified traffic and increasing conversion rates. Their approach is deeply rooted in understanding your customer journey and business objectives.
They focus on building links that not only enhance search engine rankings but also drive meaningful referral traffic. Directive’s team uses a combination of data analysis, content marketing, and strategic outreach to identify and acquire these valuable links. They prioritize placements on reputable websites that your ideal customers are likely to visit and trust.
For SaaS businesses, a key challenge is acquiring links from sources that have genuine authority within their specific industry. Directive excels at this by identifying industry-specific publications, thought leadership blogs, and influential review sites. They ensure that each link acquired is contextually relevant and adds value to your brand’s online presence.
Their reporting is comprehensive, providing clear insights into the quality of links acquired, the referring domains’ authority, and the impact on your website’s overall SEO performance. They aim to make the link-building process transparent and results-oriented, demonstrating a clear return on investment for their clients.
Directive’s Strategic Focus
- Audience-Centric Link Building: Acquiring links from platforms frequented by your target SaaS users.
- Data-Driven Outreach: Using insights to craft personalized and effective outreach messages.
- Content Promotion: Amplifying valuable content to attract organic links and mentions.
- Brand Authority Building: Securing links that position your SaaS as a leader in its field.
Sample Scenario
Consider a SaaS company providing cybersecurity solutions for small businesses. Directive could identify popular tech news sites and small business resource blogs. They might develop a compelling piece of content about common cybersecurity threats and pitch it for publication, including a link back to the SaaS company’s website.
Statistic: According to SEMrush, the top 3 ranking factors in Google search are related to backlinks: the number of referring domains, the number of backlinks, and the domain authority of referring domains.
5. PageTraffic
PageTraffic is an established SEO company that provides comprehensive link-building services specifically designed for SaaS businesses. They are known for their strategic approach to acquiring high-quality, relevant backlinks that contribute to improved search engine rankings and website authority. Their expertise lies in understanding the technical and market nuances of SaaS companies.
They conduct thorough competitor analysis and market research to identify the most effective link-building opportunities. PageTraffic focuses on building a natural and diversified backlink profile for their clients. This involves employing a range of ethical link-building tactics, from guest blogging on authoritative industry sites to securing mentions in relevant online publications and directories.
For SaaS businesses, it’s crucial to get links from sources that resonate with a professional audience. PageTraffic specializes in identifying and engaging with websites that cater to business decision-makers and tech enthusiasts. Their goal is to acquire links that not only boost SEO metrics but also drive qualified referral traffic, leading to potential leads and conversions.
Clients of PageTraffic benefit from transparent reporting. They receive regular updates detailing the number and quality of links acquired, the authority of the referring domains, and the overall impact on website performance. This ensures a clear understanding of the campaign’s progress and its contribution to business goals.
PageTraffic’s Link Building Approach
- Quality over Quantity: Prioritizing links from authoritative and relevant websites.
- Ethical Practices: Adhering to white-hat SEO guidelines for sustainable results.
- Diversified Strategies: Utilizing a mix of guest posting, directory submissions, and PR outreach.
- Performance Tracking: Monitoring link acquisition and its impact on SEO metrics.
Example Case Study
A SaaS company offering HR management software sought to increase its online visibility. PageTraffic implemented a targeted link-building campaign, securing placements on prominent HR blogs and business resource websites. This strategy led to a substantial increase in organic traffic and a notable improvement in their search rankings for industry-specific keywords.
Statistic: A study by HubSpot indicated that companies that blog consistently also see higher numbers of backlinks.
6. SEOMarketers
SEOMarketers is a dedicated SEO agency that offers specialized link-building services for SaaS companies aiming for significant online growth. They understand that for SaaS businesses, acquiring authoritative and contextually relevant backlinks is crucial for establishing credibility and driving qualified traffic. Their strategies are crafted to align with the unique needs of the software industry.
They begin by analyzing your current online presence and that of your competitors. This thorough research allows them to identify the most effective avenues for acquiring high-quality links. SEOMarketers employs a blend of proven tactics, including strategic guest posting, digital PR, and resource page link building, all designed to enhance your SaaS brand’s authority.
A key focus for them is to secure links from websites that your target audience trusts and frequently visits. This might include industry-specific publications, reputable tech blogs, and influential business platforms. By doing so, they not only improve your SEO performance but also drive valuable referral traffic that can convert into leads and customers.
SEOMarketers maintains a high level of transparency with its clients. They provide detailed reports that showcase the number and quality of links acquired, the domain authority of the linking sites, and the measurable impact on your website’s traffic and search engine rankings. This ensures you have a clear view of the campaign’s success and ROI.
SEOMarketers’ Strategic Framework
- Relevance is Key: Ensuring all acquired links come from websites closely related to your SaaS niche.
- Authority Building: Focusing on links from sites with high domain authority and trust.
- Personalized Outreach: Crafting unique outreach campaigns for maximum effectiveness.
- Long-Term Growth: Implementing sustainable link-building strategies for lasting results.
Sample Scenario
Consider a SaaS company providing financial analytics tools for e-commerce businesses. SEOMarketers could identify popular e-commerce blogs and finance news sites. They might pitch an article comparing different analytics platforms or offering tips for financial growth, naturally including a link to the SaaS tool.
Statistic: According to Moz, links from high-authority domains have a greater impact on search rankings than links from low-authority domains.
7. Uplers
Uplers is a global digital services company that offers robust link-building services tailored for SaaS businesses. They understand the competitive nature of the SaaS market and the critical role that a strong backlink profile plays in achieving visibility and driving growth. Their approach is data-driven and focused on delivering tangible results.
They specialize in creating custom link-building strategies that align with your specific business goals. Uplers employs a team of experienced SEO professionals who identify high-quality link opportunities on relevant and authoritative websites. Their methods include advanced content marketing, strategic outreach, and digital PR to secure valuable placements.
For SaaS companies, gaining credibility is paramount. Uplers focuses on acquiring links from industry-specific publications, respected tech blogs, and influential business platforms. This ensures that the links acquired not only boost your SEO performance but also enhance your brand’s reputation and attract qualified leads.
They aim for links that contribute to a strong referral traffic stream.
Transparency and regular communication are hallmarks of Uplers’ service. Clients receive detailed reports that outline the progress of the link-building campaign, including the number and quality of links secured, the authority of the referring domains, and the impact on website traffic and search rankings. This ensures clients are fully informed about their investment.
Uplers’ Link Building Methodology
- Competitor Backlink Analysis: Understanding what works for competitors to identify opportunities.
- Content-Driven Link Building: Creating valuable content that naturally attracts links.
- Guest Posting Strategy: Securing placements on high-authority blogs within your niche.
- Digital PR Integration: Leveraging media outreach to gain authoritative backlinks.
Example Case Study
A rapidly growing SaaS company in the e-learning sector struggled with brand awareness. Uplers executed a targeted link-building campaign, securing features in educational technology journals and high-traffic learning blogs. This initiative led to a significant uplift in organic traffic and a marked improvement in their search engine rankings for key educational software terms.
Statistic: A report by Ahrefs found that the number of referring domains is one of the strongest indicators of a website’s search ranking position.
8. SEO Ninja
SEO Ninja is a highly specialized SEO agency that offers expert link-building services for SaaS businesses. They are known for their strategic, results-oriented approach, focusing on acquiring high-quality, relevant backlinks that significantly boost a SaaS company’s search engine visibility and authority. They understand the unique challenges and opportunities within the SaaS market.
Their process begins with an in-depth analysis of your SaaS business, target audience, and competitive landscape. SEO Ninja then crafts a bespoke link-building strategy that utilizes a variety of ethical and effective tactics. This often includes sophisticated content marketing initiatives, targeted digital PR, and strategic outreach to secure placements on authoritative websites.
For SaaS companies, building trust and credibility is essential. SEO Ninja focuses on acquiring links from industry-specific publications, respected tech review sites, and influential business blogs. These are the types of placements that resonate with potential customers and decision-makers, driving not only SEO benefits but also valuable, qualified referral traffic that can convert into leads.
Transparency is a cornerstone of SEO Ninja’s service. Clients receive detailed, regular reports that clearly outline the progress of the link-building campaign. These reports highlight the number and quality of links obtained, the authority of the referring domains, and the tangible impact on website traffic and keyword rankings, ensuring clients are fully informed and confident in the service.
SEO Ninja’s Core Link Building Pillars
- Authority Site Acquisition: Targeting links from websites with proven credibility and high domain authority.
- Niche Relevance Focus: Ensuring every link is contextually relevant to the SaaS industry.
- Data-Driven Outreach: Utilizing analytics to refine outreach strategies for better response rates.
- Holistic SEO Integration: Seamlessly integrating link building with broader SEO efforts.
Sample Scenario
Consider a SaaS company that offers AI-powered customer service solutions. SEO Ninja could identify leading customer experience blogs, AI technology forums, and business innovation publications. They might develop a whitepaper on the future of AI in customer service and promote it for backlinks and mentions.
Statistic: Data from Backlinko suggests that higher ranking pages often have more referring domains and a higher number of backlinks.
9. SEMrush
While SEMrush is primarily known as a powerful SEO toolkit, it also has a network of agencies and experts who utilize its platform to offer sophisticated link-building services, often catering to SaaS businesses. When a SaaS company seeks a link-building partner who is deeply integrated with advanced SEO analytics, working with agencies that leverage tools like SEMrush is beneficial.
These agencies use SEMrush’s extensive data to identify link opportunities that competitors might miss. They can analyze backlink profiles, discover high-authority referring domains, and track the effectiveness of link-building campaigns with precision. This data-driven approach ensures that link-building efforts are strategic and yield measurable results for SaaS clients.
For SaaS businesses, understanding where their audience seeks information is critical. Agencies using SEMrush can pinpoint the exact websites, blogs, and forums where potential customers engage. This allows for targeted link acquisition from sources that are not only authoritative but also highly relevant to the SaaS product’s specific market segment.
The advantage of working with a SEMrush-proficient partner lies in the transparency and depth of reporting. Clients can expect detailed insights into their backlink growth, the authority of new links, the impact on keyword rankings, and the overall contribution to traffic and lead generation. This comprehensive view empowers SaaS companies to make informed decisions about their SEO investments.
Leveraging SEMrush for SaaS Link Building
- Backlink Gap Analysis: Identifying which referring domains competitors have that you don’t.
- Authority Scoring: Prioritizing outreach to domains with high Domain Authority (DA) and Traffic Prediction scores.
- Content Audit Integration: Finding content gaps that, when filled, can naturally attract links.
- Competitor Link Profile Deep Dive: Understanding the link-building tactics of successful rivals.
Example Case Study
A SaaS company specializing in e-commerce analytics partnered with an agency that used SEMrush extensively. The agency identified a gap in competitor link acquisition from prominent e-commerce industry news sites. By creating a data-backed report on the benefits of their analytics tool, they secured a featured link on a top e-commerce blog, leading to a 25% increase in referral traffic.
Statistic: SEMrush data suggests that the number of referring domains is a major ranking factor.
10. Higher Visibility Experts
Higher Visibility Experts is a results-driven digital marketing agency that provides specialized link-building services for SaaS companies. They are dedicated to improving search engine rankings and driving qualified traffic through strategic acquisition of high-quality backlinks. Their understanding of the SaaS landscape allows them to craft targeted campaigns.
They focus on building a strong and relevant backlink profile by identifying authoritative websites within your SaaS niche. Their team employs a combination of ethical link-building tactics, including content marketing, guest blogging on reputable sites, and digital PR outreach. The goal is always to secure links that add genuine value and credibility to your SaaS brand.
For SaaS businesses, it’s crucial to gain links from sources that their target audience respects. Higher Visibility Experts excels at finding these opportunities, whether they are industry-specific journals, technology review sites, or influential business blogs. They ensure that each link acquisition contributes to building trust and driving relevant referral traffic.
Transparency is a key aspect of their service. Clients receive regular, detailed reports that outline the progress of the link-building campaign. These reports include metrics on the quality of links, the authority of the referring domains, and the impact on overall website performance, including traffic and keyword rankings.
This provides clients with a clear understanding of their investment’s return.
Higher Visibility Experts’ Strategy Pillars
- Quality Link Acquisition: Focusing on links from authoritative and relevant websites.
- Niche Targeting: Identifying opportunities within the specific SaaS market segment.
- Ethical Outreach: Employing white-hat techniques for sustainable SEO growth.
- Performance Monitoring: Constantly tracking and optimizing link-building efforts.
Sample Scenario
Suppose a SaaS company offers collaboration tools for remote teams. Higher Visibility Experts could target links from blogs focused on remote work, productivity, and team management. They might propose creating a valuable resource guide on effective remote collaboration, earning links from established sites in the niche.
Statistic: Backlink profiles are consistently cited as a critical factor in Google’s ranking algorithm.
11. Bruce Clay Inc
Bruce Clay Inc. is a globally recognized search marketing firm with extensive experience in SEO and link building, making them a strong contender for SaaS companies. They are known for their foundational understanding of search engine algorithms and a commitment to ethical, sustainable link-building practices.
Their long-standing reputation speaks to their effectiveness.
They offer a strategic approach to link acquisition that is deeply integrated with overall SEO goals. Bruce Clay Inc. focuses on building a diverse and authoritative backlink profile for SaaS clients.
This involves identifying high-quality linking opportunities through meticulous research and employing sophisticated outreach techniques. They prioritize links that contribute to genuine authority and trustworthiness.
For SaaS businesses, the value of links from authoritative, industry-relevant sources cannot be overstated. Bruce Clay Inc. excels at identifying and securing these types of links, whether they come from respected tech publications, business journals, or leading industry blogs.
Their aim is to drive qualified referral traffic that translates into valuable leads and customer acquisition for SaaS companies.
Clients of Bruce Clay Inc. benefit from their clear reporting and strategic insights. They provide detailed analytics that showcase the progress of link-building campaigns, including the quality of acquired links, the authority of referring domains, and the impact on search rankings and website traffic.
This transparency fosters confidence and demonstrates a clear return on investment.
Bruce Clay Inc.’s Link Building Expertise
- Holistic SEO Strategy: Integrating link building seamlessly with broader SEO efforts.
- Ethical Link Acquisition: Adhering strictly to search engine guidelines for long-term success.
- Authority Building: Securing links from websites with high credibility and relevance.
- Data-Driven Optimization: Using analytics to refine and enhance link-building campaigns.
Example Case Study
A SaaS company in the fintech sector sought to enhance its online authority. Bruce Clay Inc. developed a comprehensive link-building strategy that included securing placements in financial news outlets and reputable business technology blogs.
This resulted in a significant increase in organic traffic and a stronger position for critical industry keywords.
Statistic: According to Moz, links are one of the most significant ranking factors Google uses.
12. Moz
Moz, renowned for its influential SEO tools and educational resources, also offers insights and strategies that SaaS companies can leverage for link building. While they are not a direct link-building agency, their platform and expertise are invaluable for businesses seeking to understand and execute effective link-building campaigns.
Moz’s tools, like Link Explorer, allow SaaS companies to analyze their own backlink profiles and those of their competitors. This enables them to identify high-quality link opportunities, discover authoritative referring domains, and track the effectiveness of their link-building efforts. The platform provides data on domain authority, spam score, and linking domains, which are crucial for strategic link acquisition.
For SaaS businesses looking to build credibility, Moz’s resources offer a roadmap. By understanding link metrics and best practices through Moz’s content, businesses can either guide an in-house team or effectively vet external link-building partners. The focus is on acquiring links that are contextually relevant and come from reputable sources that align with the SaaS brand’s target audience.
The educational aspect of Moz is particularly beneficial for SaaS companies that want to understand the ‘why’ behind link building. Their articles, guides, and webinars demystify the process, empowering businesses to make informed decisions. While they don’t directly build links, their platform and knowledge base are fundamental to successful link-building strategies in the SaaS sector.
Utilizing Moz for SaaS Link Building
- Backlink Analysis: Understanding your current link profile and identifying gaps.
- Competitor Research: Discovering where competitors are getting their valuable links.
- Domain Authority Metrics: Using DA to assess the potential of linking websites.
- Link Building Best Practices: Learning ethical and effective strategies from industry leaders.
Sample Scenario
A SaaS startup focusing on project management software can use Moz’s Link Explorer to see which top project management blogs link to competitors. They can then identify similar high-authority sites and tailor their content and outreach to earn similar backlinks.
Statistic: Moz’s Domain Authority (DA) is a score predicting how well a website will rank on search engine result pages.
13. CognitiveSEO
CognitiveSEO is a comprehensive SEO software platform that also offers expertise in link-building strategies, which can be highly beneficial for SaaS businesses. While primarily a tool provider, their platform’s capabilities empower agencies and businesses to execute sophisticated link-building campaigns. They focus on data-driven insights for effective link acquisition.
CognitiveSEO’s platform provides advanced features for backlink analysis, competitor research, and identifying high-quality link opportunities. SaaS companies and their chosen agencies can use these tools to understand their backlink profile, discover authoritative websites relevant to their niche, and monitor the health of their link-building efforts. This detailed analysis is key to crafting effective strategies.
The platform helps identify toxic or low-quality links that could harm a SaaS website’s SEO. This is crucial for maintaining a clean and trustworthy backlink profile. Furthermore, it aids in finding natural link-building prospects by analyzing the content and authority of potential linking websites, ensuring that acquired links are relevant and add value.
For SaaS businesses, CognitiveSEO offers the power to make informed decisions about link acquisition. By leveraging its insights, they can ensure that their link-building efforts are focused on acquiring links from reputable sources that resonate with their target audience, thereby enhancing both SEO performance and brand credibility. The platform facilitates a strategic and data-backed approach to link building.
CognitiveSEO’s Link Building Features
- Backlink Audit Tools: Identifying toxic and disavowable links.
- Competitor Link Analysis: Benchmarking against competitors to find opportunities.
- Link Prospecting: Discovering new, high-quality websites to acquire links from.
- Rank Tracking Integration: Monitoring how link building impacts keyword positions.
Example Case Study
A SaaS company providing financial planning software used CognitiveSEO to audit its existing backlinks and identify risky links. After cleaning its profile and using the platform to find new, high-authority financial blogs, they saw a 30% improvement in organic rankings for key terms related to financial software.
Statistic: Google’s algorithms heavily weigh the quality and relevance of backlinks when determining search rankings.
14. Loganix
Loganix is an agency that focuses on providing high-quality link-building services, often serving SaaS businesses looking to enhance their online authority and search engine rankings. They emphasize the importance of acquiring relevant and authoritative backlinks rather than just a high volume of links.
Loganix’s approach involves understanding the specific niche of a SaaS company and identifying the most relevant and authoritative websites for link placements. They use a combination of proven link-building tactics, including guest blogging on industry-specific platforms, creating valuable content for outreach, and leveraging digital PR opportunities. Their goal is to build a natural and sustainable backlink profile.
For SaaS companies, gaining trust from potential customers is paramount. Loganix focuses on securing links from websites that are recognized as leaders or trusted sources within the SaaS industry. This strategy not only boosts SEO metrics but also drives qualified referral traffic from an audience that is already interested in software solutions.
They aim for links that contribute to brand authority.
Transparency is a key component of Loganix’s service delivery. They provide clients with detailed reports that outline the acquisition of new links, the authority of the referring domains, and the overall impact on website traffic and search rankings. This ensures that SaaS businesses are fully aware of the progress and value of their link-building investments.
Loganix’s Link Building Philosophy
- Relevance First: Prioritizing links from websites that closely align with the SaaS product’s niche.
- Authority Focused: Targeting links from websites with high domain authority and a strong online presence.
- White-Hat Techniques: Employing ethical and sustainable methods for link acquisition.
- Measurable Results: Tracking the impact of link building on SEO performance and traffic.
Sample Scenario
A SaaS company offering inventory management software could partner with Loganix. Loganix might identify leading e-commerce blogs and supply chain management publications. They could then pitch an article on optimizing inventory with technology, naturally linking back to the SaaS solution.
Statistic: A study by Ahrefs showed that websites with more referring domains tend to rank higher in search results.
15. Fractl
Fractl is a content marketing and digital PR agency that excels in creating link-worthy assets and executing campaigns that attract high-quality backlinks for SaaS companies. They understand that great content is the foundation of effective link building in today’s digital landscape.
Their process involves deep research and creative content development. Fractl focuses on producing unique, data-driven, or visually engaging content that naturally appeals to journalists, bloggers, and industry influencers. This content is then strategically promoted to acquire backlinks from reputable and relevant websites, crucial for boosting a SaaS brand’s authority and search visibility.
For SaaS businesses, earning links from authoritative sources in the tech and business sectors is invaluable. Fractl specializes in crafting campaigns that resonate with these audiences. They aim to secure placements on high-authority websites that not only improve SEO rankings but also generate significant referral traffic and brand mentions, helping to establish the SaaS company as a thought leader.
Fractl emphasizes transparency and reporting, providing clients with detailed insights into their campaign performance. They track the number and quality of backlinks acquired, the authority of referring domains, and the impact on website traffic and media mentions. This approach ensures that SaaS companies understand the direct value and ROI of their content-driven link-building investment.
Fractl’s Content-Driven Link Building
- Data-Driven Content Creation: Developing research-based content that attracts media attention.
- Visual Content Production: Creating infographics and interactive content to encourage sharing and linking.
- Strategic Digital PR: Pitching compelling stories to relevant publications.
- Targeted Outreach: Connecting with journalists and bloggers who cover the SaaS industry.
Example Case Study
A SaaS company in the cybersecurity space partnered with Fractl. Fractl developed a comprehensive report on recent cyber threats, complete with original data and visualizations. This report was pitched to major tech news outlets and security blogs, resulting in dozens of high-authority backlinks and a significant increase in brand visibility.
Statistic: Content marketing, including efforts that generate backlinks, is a core strategy for most successful B2B SaaS companies.
16. SEOReseller
SEOReseller is a digital marketing service provider that offers a wide range of SEO solutions, including specialized link-building services designed to benefit SaaS companies. They focus on delivering scalable and effective link-building strategies that aim to improve search engine rankings and drive organic traffic.
Their approach involves providing a structured process for acquiring backlinks from various sources. SEOReseller offers different link-building packages that cater to diverse needs, aiming to build a strong and relevant backlink profile for SaaS businesses. They utilize a combination of methods to secure placements on websites that are relevant to the SaaS industry.
For SaaS companies, acquiring links from platforms that demonstrate industry relevance and authority is key. SEOReseller works to identify these opportunities, ensuring that the links earned contribute positively to a SaaS brand’s online credibility. The goal is to attract links that can drive qualified referral traffic, supporting lead generation efforts.
SEOReseller provides reporting to clients, allowing them to track the progress of their link-building campaigns. These reports typically detail the number of links acquired and the types of websites they are coming from. This transparency helps SaaS businesses understand the ongoing efforts to enhance their online presence and search engine performance.
SEOReseller’s Link Building Services
- Tiered Link Building Packages: Offering various levels of service to suit different budgets and goals.
- Diverse Link Sources: Utilizing a range of platforms for link acquisition.
- Focus on Relevance: Attempting to secure links from websites related to the SaaS niche.
- Scalable Solutions: Providing services that can grow with the SaaS company’s needs.
Sample Scenario
A SaaS company offering customer support software could use SEOReseller’s services. SEOReseller might focus on acquiring links from customer service blogs, business productivity websites, and online help desk directories to build the software’s authority.
Statistic: The effectiveness of link building is often measured by the increase in organic traffic and search engine rankings.
17. Search Berg
Search Berg is a digital marketing agency that offers comprehensive SEO services, including specialized link-building strategies tailored for SaaS companies. They are focused on driving organic growth by building a robust and authoritative backlink profile for their clients.
Their team of experts conducts in-depth research to identify high-quality link-building opportunities within the competitive SaaS landscape. Search Berg employs ethical and white-hat link-building techniques, such as strategic guest blogging, resource page link building, and digital PR outreach. The aim is to acquire links from reputable websites that align with the SaaS company’s target audience and industry.
For SaaS businesses, the credibility gained from links on trusted platforms is immense. Search Berg prioritizes securing placements on authoritative industry blogs, business publications, and technology review sites. This not only enhances search engine rankings but also drives valuable referral traffic, helping to convert potential leads into customers.
They focus on quality over quantity to ensure long-term benefits.
Transparency and clear communication are central to their client relationships. Search Berg provides regular, detailed reports that outline the progress of the link-building campaigns. These reports highlight the number and quality of links acquired, the authority of the referring domains, and the overall impact on website traffic and search engine positions, giving clients full visibility.
Search Berg’s Link Building Framework
- Quality Link Acquisition: Focusing on obtaining links from authoritative and relevant websites.
- Niche Relevance: Targeting link opportunities that are specific to the SaaS industry.
- Ethical Practices: Adhering to white-hat SEO standards for sustainable growth.
- Performance Reporting: Providing clients with clear data on campaign effectiveness.
Example Case Study
A SaaS company providing financial technology solutions partnered with Search Berg. The agency executed a link-building campaign that secured placements on reputable fintech blogs and business news sites. This initiative led to a significant boost in organic traffic and improved search rankings for key financial technology terms.
Statistic: Backlinks remain a cornerstone of effective SEO strategies for SaaS companies aiming for higher search engine visibility.
18. Linkody
Linkody is a powerful backlink analysis and management tool that SaaS companies can use to enhance their own link-building efforts or to vet external agencies. While not a direct service provider, its capabilities are crucial for strategic link acquisition and monitoring.
Linkody’s platform allows SaaS businesses to audit their backlink profile, identify toxic links that could harm their SEO, and discover high-quality link opportunities. It provides detailed metrics on referring domains, domain authority, and spam scores, enabling users to make informed decisions about where to focus their link-building efforts. This data-centric approach is vital for SaaS companies operating in competitive markets.
For SaaS companies, understanding the strength and relevance of their backlinks is key to building credibility. Linkody helps by offering insights into the quality of referring domains. This ensures that efforts are directed towards acquiring links from authoritative and relevant websites, which is more impactful than simply accumulating a large number of low-quality links.
The tool helps maintain a clean and effective backlink profile.
The platform also allows for competitor analysis, enabling SaaS businesses to see where their competitors are acquiring links from. This information can reveal untapped opportunities and inform strategy. By leveraging Linkody, SaaS companies can either manage their link building more effectively in-house or have more informed discussions with external link-building agencies, ensuring they are getting the best possible results.
Linkody’s Value for SaaS Link Building
- Backlink Auditing: Identifying and disavowing harmful links.
- Competitor Analysis: Discovering competitor link-building strategies and opportunities.
- Link Opportunity Identification: Finding high-authority websites for potential backlinks.
- Performance Monitoring: Tracking the impact of link building on SEO metrics.
Sample Scenario
A SaaS company can use Linkody to analyze the backlinks of successful competitors in their niche. They might discover that competitors are getting links from specific industry review sites. This insight can guide their own outreach to similar sites.
Statistic: A clean and authoritative backlink profile is essential for long-term SEO success for SaaS businesses.
19. Digital Authority Associates
Digital Authority Associates is a digital marketing agency that specializes in content marketing and SEO, with a strong emphasis on link building for SaaS companies. They understand that high-quality content is the engine for earning authoritative backlinks and improving online visibility.
Their approach focuses on creating valuable, data-driven, and engaging content that naturally attracts links from reputable sources. Digital Authority Associates crafts custom link-building strategies that involve in-depth research, targeted outreach to relevant publications, and the promotion of high-quality content assets. This ensures that the links acquired are not only relevant but also contribute significantly to a SaaS brand’s authority.
For SaaS businesses, building trust and credibility is a continuous process. By securing links from authoritative industry websites, tech blogs, and business news outlets, Digital Authority Associates helps SaaS companies establish themselves as thought leaders. This strategy drives qualified referral traffic and enhances brand perception among potential customers.
Clients receive detailed reports that provide insights into the success of their link-building campaigns. These reports showcase the quality of acquired backlinks, the authority of referring domains, and the measurable impact on website traffic and search engine rankings. This transparency ensures that SaaS companies can see the direct return on their investment in link-building efforts.
Digital Authority Associates’ Link Building Process
- Content Strategy Development: Creating shareable and link-worthy content.
- Data-Driven Insights: Using research to inform content and outreach efforts.
- Authority Site Outreach: Targeting high-quality publications for placements.
- Performance Measurement: Tracking the impact of links on SEO and business goals.
Example Case Study
A SaaS company offering financial management tools partnered with Digital Authority Associates. The agency developed a series of in-depth articles and infographics on financial planning trends. These assets earned backlinks from major financial news sites and business journals, significantly boosting the SaaS company’s organic traffic and domain authority.
Statistic: Content that includes original research or data is more likely to earn backlinks from authoritative sources.
20. Authority Hacker
Authority Hacker is primarily known for its in-depth courses and resources on building authority websites and affiliate marketing. While they don’t directly offer link-building services for SaaS companies in the traditional agency sense, their educational content provides a powerful framework for understanding and executing sophisticated link-building strategies.
Their methodology, often shared through their blog and courses, emphasizes building genuine authority through high-quality content and strategic link acquisition. SaaS companies can learn from Authority Hacker’s principles to either build an in-house link-building expertise or to better understand and manage external agencies. They focus on sustainable, white-hat link-building tactics.
The core idea they promote is creating truly valuable content that inherently earns links. This involves thorough keyword research, understanding user intent, and producing content that comprehensively answers questions. For SaaS businesses, this translates to creating blog posts, guides, and tools that are so useful, other websites naturally want to link to them as a resource.
SaaS companies can apply Authority Hacker’s teachings to develop their own link-earning assets and outreach strategies. By understanding the principles of authority building and link acquisition from their extensive resources, businesses can make more informed decisions, prioritize the right link-building tactics, and ultimately achieve better organic search performance. Their focus is on long-term, organic growth through genuine value.
Authority Hacker’s Link Building Principles
- Content as a Link Magnet: Creating content so valuable that it naturally attracts links.
- Understanding Search Intent: Producing content that directly addresses what users are looking for.
- Strategic Outreach Basics: Learning how to identify and connect with potential linking partners.
- Long-Term Authority Building: Focusing on sustainable strategies that build lasting domain authority.
Sample Scenario
A SaaS company offering a niche project management tool can learn from Authority Hacker’s approach. They could create a comprehensive guide on “Best Practices for Remote Project Management,” including templates and checklists. This resource would be designed to be so useful that other project management blogs and business productivity sites would naturally link to it.
Statistic: Websites that are recognized as authorities in their niche generally have a stronger backlink profile.
Frequently Asked Questions
Question: What is a SaaS link building company
Answer: A SaaS link building company is a firm that specializes in helping software-as-a-service businesses get links from other websites to their own. These links help improve search engine rankings and bring more visitors.
Question: Why is link building important for SaaS
Answer: Link building is important for SaaS because it increases website visibility in search results, builds brand authority and trust, and drives qualified traffic that can lead to new customers.
Question: How do SaaS link building companies get links
Answer: They use various methods like guest blogging, creating valuable content, digital PR, and outreach to relevant websites to earn links for their clients.
Question: Can a small SaaS company afford link building services
Answer: Yes, many companies offer scalable packages. Some focus on quality over quantity, making it achievable for smaller businesses to see results.
Question: What makes a link “high-quality” for SaaS
Answer: A high-quality link comes from a website that is relevant to your SaaS niche, has good authority, and is trusted by its audience.
Summary
Finding the right link building partner is key for SaaS success. This list explored 20 companies skilled in this area. They focus on quality, relevance, and data.
Their strategies boost visibility and authority. Choosing wisely means investing in your SaaS growth.
